SEO optimise

Protect yourself from the swine flu scare, wear a mask!
Do you consider dying of swine flu in the next few days? We have the perfect swine flu resource for you, concise and insightful. As this here is a marketing publication, a so called “SEO blog” we will also cover the “viral marketing” aspect of this [...]

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After the tremendous success of my top 10 list on non-Google SEO methods I decided to follow up with a more in depth list.

Drawers, Building REsources is a Creative Commons licensed image by heather.
While preparing the 35 Non-Google SEO How tos, Tutorials & other Resources I realized that I need to split up the list [...]

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1. 10 Non-Google SEO Ways to Promote your Business Online in 2009
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Last week I asked on Twitter if anyone had any good ideas for a PPC related blog post. @bhartzer replied suggesting I do one about PPC mistakes using his post as inspiration. In the post he shows how many businesses that shouldn’t be were bidding on the keyword “keyword”
I did my own search on the [...]

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We’ve managed to venture out of the office this week to exhibit at Internet World in Earls Court, please come along and visit us at stand E3090, just next to the Keynote Theatre and Google University.

Image credit: bowbrick - Flickr
Libby, our new account manager will be with me on the stand all three days, [...]

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Kaboom Fireworks, a Creative Commons licensed image by Tinou Bao.
On this Twitter Friday I won’t focus on the Twitter buzz of last week. I will cover the craft of writing headlines for Twitter. I covered this topic already roughly a month ago on my own blog SEO 2.0.
Two other articles covered the topic since then. [...]

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1. Twitter Friday: 15 Tools Lists, Twitter Business & Social Life Resources
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The inspiration for this post came from a conversation I had with a friend who was very confused as to how he could get any meaningful profit from using Facebook.
Let’s first talk about what Facebook is, and what it isn’t. Facebook is an easy way to stay connected with friends, family, business associates, and even [...]

I’m going to go way out here. I’m going way out on the weakest, most rotted out extremity of the nearest and most treacherous tree limb and make a blatant assumption. Here it is…
If you’re reading this, which neither of us can dispute the fact that you are, I’ll bet my salary on the fact [...]

The countdown is on. Seven days until our workshop “Spring to the Top of the Search Engines!”  on next Wednesday, April 29th. This is the first workshop of its kind to be offered by SEO.com. For the full spread of details and schedule visit our registration page.
The workshop will be two hours of lecture [...]

Now that Adobe has made the modifications to Flash so that it will be indexable, and the search engines have begun to index Flash, does that mean you can just put any Flash piece up and it will be indexed without any problems? Not really, you still need to do a little extra work on [...]

When you think of e-commerce SEO the first thing you think of is probably optimising for search engine queries on product names, writing product descriptions, rewriting URL’s, avoiding indexing issues/session ID’s etc. But a commonly overlooked tactic is optimising for your own internal site search.
After all you’ve done the hard work in getting users to [...]

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I always look forward to opening day of the Major League Baseball season, and Sunday April 5th, it finally came. The Atlanta Braves traveled to Philadelphia to take on the reigning World Series champs, the Phillies, on their home turf. Feeling confident because of last year’s World Series victory, I’m sure the Phillies expected to [...]

SEO.com, a search marketing firm, is pleased to announce “Spring to the Top”, an SEO Workshop, where attendees can learn what website adjustments should be made to their website to increase search engine exposure.
Provo, UT – In response to client and industry requests, SEO.com is excited to announce an interactive workshop “Spring to the [...]

Seth Ellsworth has a different perspective on life seeing as he is 6’10”. In answer to your next question, yes, he plays basketball. He played a year and a half for Brigham Young University, but retired due to a back injury. However, Seth still reigns in the ESPN March Madness brackets.
Regarding super powers, Seth says [...]

Any SEO aficionado who has ever attempted to contact a webmaster as part of a link-building campaign can attest that webmasters are indeed a strange breed (and deserve an anthropological field devoted to their study). Unless you have a fair grasp of webmaster psychology, you may end up spinning your link-building wheels or worse, squandering [...]

Image Source USHMM, via about.com
We announce the one TRILLION followers contest! You know, trillion is the new billion! With all the daily bailouts who cares whether some news network that once declared the “war on terror” or an actor most people haven’t heard of before have one million followers on Twitter? I mean 1 million? [...]

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The Road to Tomorrow (and Happy 2009!). Creative Commons license by Stuck in Customs.
While Twitter has become the perhaps single most important social site for marketers this year it’s time to reevaluate the ways to promote your business online in 2009.
Are the methods we used in 2008 still valid? Do they still work? Or do [...]

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Over the past four or so months, I have talked to many individuals in the SEO industry who believe the days of the Google Sandbox are behind us. I, myself, don’t agree in the slightest and neither does Rand over at seomoz.
I am an SEO who loves to test, test, test, test, test! Over the [...]

We currently live in a time where Search Engines rule the internet, and content is king. As companies and individuals alike try their hand at personally building their web presence, there are many factors that can make the task unbearable and overwhelming. Even for those of us who are in the web development and the [...]

During Easter Twitter Friday took a day off. Thus Tuesday is the new Friday but just this time. This week we’ll return to the norm by posting the next Twitter Friday on the day you’d expect it.
Two things caught my attention last week: A comScore post about Twitter demographics and the drawbacks of the latest [...]

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If you’re like me, when you hear the word cloaking, you probably think of Star Trek, right? You know those episodes when the Klingons or Romulans employ their “Cloaking Device” to hide their ship from the Enterprise and then they appear all of a sudden and blast their unsuspecting, unaware Federation enemies to kingdom come? [...]

For some reason there are some things that are just impossible. By “impossible”, I don’t mean that it can’t be done. I mean that it never gets done. It’s absolutely impossible. For example, for those of you that live with roommates (or can remember), it’s “impossible” to put the toilet paper roll on the dowel. [...]

In the world of SEO, it is becoming essential that we take into account the global scene. There are people out there looking for your product or service—but you’ve got to know how to find them or how to help them find you. Keeping up with the international statistics, trends, and information can and should [...]

We are pleased to introduce Scott Smoot, an account manager for SEO.com. Scott is originally from San Diego, California, and is a graduate of Brigham Young University, Marriott School of Management.
If Scott were a super hero, his powers would be flying and super-sharp wolverine claws. In real life, Scott has super Guitar Hero drum talent, [...]

There have been many discussions about what part of site optimization has the greatest effect on rankings. In the forums at SEO.com and other various forums, I have seen multiple threads about what elements have the most weight in the algorithm. Many people say that the title tag has the most weight, and I do [...]

When I search for a topic in a search engine, I don’t always click on the top listing. I scan the titles and results for what seems relevant and interesting. If you want people to come to your site AFTER you are ranking well in the SERPS (search engine results pages), you need relevant and [...]

I was doing some searching around the other day and came across this page of results in Google Malaysia that has 5 out of the first 10 results as video results and one other as a news result with a picture, along with the related search links at the bottom of the page. Looks to [...]

Inspired by the popularity of all those “entertaining” and “highly informative” (read also: “turgid” and “loathsome”) quizzes that have spread across Facebook like fire on the savanna, and that tell me so very much about my friends and myself, I have created this quiz that asks, “How SEOed is Your Site?” It has a series [...]

A recent episode of “30 Rock” actually inspired this blog post. In this particular episode, Kenneth (a character centered on the innocence of a child, working at a big corporation) is talking with Jack Donaghy (the boss) about different birthday presents they received throughout their life. Jack says “Kenneth, I wonder what it’s like seeing [...]

In college I took a basic engineering class and one of our team assignments was figuring out the most efficient way to drop an egg off a four-story balcony–without breaking, of course. The team to get the egg to the floor the fastest (without it breaking) would be the winner. As a dedicated team, we [...]

A few months ago I posted a brief guide of “The 5 Don’ts of SEO” listing suggestions of things not to do when designing a website. These guidelines include a few of the common “Don’ts” and suggestions from Google to help you keep your site compliant with search engines’ webmaster guidelines. Each month I’ve been [...]