SEO optimise

Twitter just redesigned its homepage? You probably read about it but did you notice any changes? Probably not unless you don’t use Twitter at all.
The “revamped homepage” as some pundits put it can only be seen when you’re not logged in.
I already wondered what strange marketing tactic this is when StumbleUpon has done that, relaunching [...]

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Twitter Friday: Twitter Redesign – Did you Notice it?

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Recently a “101 free SEO Tools that don’t suck” list went popular on Sphinn. I love 101 items lists and I love free SEO tools especially if the tools “don’t suck”. While checking out the list I’ve encountered some tools I haven’t been using much or been familiar with at all. On the other hand [...]

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The 30 Free SEO Tools You Must Know

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There was big news Wednesday morning that sent ripples throughout the SEO world. If you haven’t heard yet, on July 29, the Associated Press reported that Microsoft Corp and Yahoo Inc. finally merged.
Now, there are a lot of details and some obstacles facing this Microsoft-Yahoo deal. But if and/or when it happens, will it matter? [...]

We all know that almost every business has peak times and low times. The great thing about doing SEO and online marketing is that you can very easily find the peak seasons for searches and traffic in your industry.  Once you have that information, you can act on it to keep your business rocking all year [...]

We don’t always cover search industry news as we’d rather not just repeat what the other blogs are saying. Today’s a bit different though, the story of Microsoft and Yahoo!’s new 10-year search agreement deal is massive news!

Image credit: gnal
In case you’ve managed to miss it, here’s the latest news from around the blogosphere:

It’s Finally [...]

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BingHoo? Recap of the Yahoo/Microsoft Search Agreement!

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Thanks to a couple of comments from Princess Zelda and Dan Schulz on my previous post about Transformers of SEO, I have had some inspiration to write a follow up to it. This follow up will compare some of the current blackhat SEO strategies to the Decepticons.

My SEO skills would be the song, “Eye of The Tiger.” It’s by Survivor, and the main chorus says: ‘rising up straight to the top, had the guts got the glory, went the distance, now I’m not gonna stop, just a man and his will to survive. It’s the eye of the tiger, it’s the [...]

This week Twitter has officially embraced business users by providing a set of guidelines for proper and profitable business use of its service. It’s called Twitter 101 for Business. Most of us marketers knew already that Twitter is business friendly in stark contrast to many other social sites that are either staunchly anti-business (Digg e.g.) [...]

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Twitter Friday: Twitter Means Business

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Sure, your website has traffic, but is it the right traffic? Are the people frequenting your website finding the information they want? Many times, website owners are so concerned with the number of visitors, they lose track of what those visitors are doing, or even if they are the right type of visitors. So ask [...]

Today the official Feedburner subscribers count says that the SEOptimise blog has reached 5001 subscribers. In spite of the recent addition of Friendfeed subscribers to this statistic it’s still an impressive number.
When I joined SEOptimise as a blog writer roughly 14 months ago the blog had around 1000 subscribers. Even without the FriendFeed subscribers we [...]

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How to Get 5000+ Subscribers for Your Boring (SEO) Blog

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There was a great story on BBC Breakfast News this morning about how social media can seriously damage a brand. In this case a single YouTube video complaint about a bad experience with United Airlines has contributed towards United Airlines share price dropping by 10% and costing shareholders a reported $180 million!
“Meanwhile, within four [...]

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United Airlines Lose Millions following YouTube Complaint Song!

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I just spotted this while performing a search for location names in Google UK. It seems to be something Google are testing at the moment to display images alongside a Google Maps listing for organic queries on location names.
I’ve noticed it for quite a few searches so far:
Oxford

London

New York

Sydney

There’s just a few, I quite like [...]

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Google displaying images alongside Google Maps OneBox listings

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Believe it or not, all SEO’s were newbies at one time or another. Launching a website can be a very exciting event for an individual or new business owner. However, that excitement can quickly turn to disappointment when the site owner finds out that they are getting little or no traffic. If they are getting [...]

Just under a year ago I saw the movie Wall-e. At the time, I did not realize the significance of what this movie contained. It wasn’t for another few months that I realized that Wall-e’s world contained the most plausible oncoming paradigm shift in the world of search. I am not saying that this shift [...]

One of the key areas I’ve been trying to improve recently is my own time-management and productivity. In search engine marketing (SEM) it’s very common to have a wide-range of tasks and projects on-the-go simultaneously. Personally, I don’t have a project/account management background, but it is something I’ve been very keen on improving. And a [...]

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9 GTD Tips to Improve SEM Time-Management & Productivity

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Your site ranks for your desired keyword phrases in Yahoo and Bing, but is nowhere to be found in Google. Why doesn’t Google like your site? Or maybe your site was ranking well in Google, but has suddenly plummeted.
Whether you are an SEO superstar, or just trying to get your site more exposure, it is [...]

We are delighted to launch our new monthly SEOptimise newsletter. We aim to pack this full of all the latest search engine marketing articles, tip and tricks, company news and much more!
To sign-up just enter your details below (please click through if reading via RSS/email):

We’ve even got a sneak preview for those who want [...]

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Signup for the New SEOptimise Monthly Newsletter

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“He who is without sin among you, let him throw the first stone.” I admit reading or rather scanning the “confidential” Twitter documents obtained by Techcrunch from a hacker and published in excerpts. Of course I was curious. On the other hand:
Was this whole Techcrunch Twitter hacked scandal worth it?
Are we wiser now? Has humanity [...]

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Twitter Friday: TechCrunch Twitter Hacked Scandal – SEO?

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I don’t know everything. I’m really, really close though. In fact, I pretty much have everything down except for the finer points of string theory. That, and how Roland Emmerich (Director of Independence Day and The Day After Tomorrow) was able to make more movies after the Godzilla catastrophe.
In all honesty, there are actually a [...]

One word changed my life forever one day back in late 2007. I was a blogger then, frustrated with a blogging platform that couldn’t satisfy my needs. Why didn’t I have simple root access to my blog, enabling me to change whatever I felt like? It was my blog, with my name emblazoned on the [...]

When Google introduced SearchWiki functionality more than half a year ago there was a big uproar. Afterwards SearchWiki has been seemingly forgotten like many of Google’s experimental features that never get really popular and then one day disappear again.
The ability to vote or move search results up and down as well as comment them has [...]

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5 Reasons SearchWiki SEO Makes Sense Now

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It does not take long for ecommerce webmasters to learn that links impact their rankings in the search engines. However, many webmasters make a big mistake with the links within their own site.
In order to develop a clear understanding for this article, let’s lay down some basic information about internal links. When discussing internal links, [...]

The question I would like to answer today is: ‘How valuable is it to build links to your sites deep pages?’
The whole issue could be summed up with 1 one sentence: It is VERY valuable to build links to deep pages on your site. Let’s explore why.
Think of your site as a large dam with [...]

“A generalist is someone who knows less and less about more and more until he knows nothing about everything, while a specialist is someone who knows more and more about less and less until he knows everything about nothing.”
In some fields, neurosurgery for example, nothing short of a specialist will do. There’s a reason we [...]

In August of last year, Google opened up about some refining of their search algorithms, and mentioned a few technologies they implemented to improve search results. These technologies included Spelling Suggestions, Synonyms, Conceptual Context, and Universal Search. You may or may not have seen these changes with your search results, but all have become a [...]

We’re used from social media sites that we can look up quickly how well we perform on them. Whether it’s a front page like on Delicious and Sphinn or a review page like on StumbleUpon, it takes just a look at a page or two to find out. With Twitter it gets a little tricky. [...]

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Twitter Friday: 4 Ways to Find out who Tweets about Your Blog or Site

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The Utah Valley Entrepreneurial Forum names SEO.com as the 17th top young company in Utah at the annual “Top 25 Under Five Awards.” SEO.com was selected because of its rapid growth and strong influence in the Internet marketing industry. The Utah SEO company is also garnering national attention for its search engine optimization services.
PROVO, Utah [...]

Did you know that there is a whole mobile SEO and mobile Analytics industry on top or underneath the SEO and web analytics offerings we already got used to? I didn’t until this week. I underestimated the mobile Internet and it’s search by and large. I read about the iPhone impact on mobile Internet usage [...]

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33 Mobile SEO & Mobile Analytics Resources

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“Hundreds and thousands of times, for her I searched in chaos, suddenly, I turned by chance, to where the lights were waning, and there she stood.” –Chinese Song Dynasty Poem
The name Baidu was literally taken from an ancient Song Dynasty poem written about the persistence of searching for the ideal. Well la de da! Ain’t [...]

There are a lot of misconceptions about SEO (search engine optimization) and what it can and cannot do for a website. Hopefully we can clear this up. If you are going to invest your hard earned money into SEO, you should at least know some of the basics, what you’re getting into, how SEO can help, [...]