Content Farm Update Conspiracy?Category: All news, Blog, Link farm, New York Times, about.com, google algorithm | Комментариев нет |
25 02 2011 |
Yesterday, Google launched the “farmer update,” an update to clean up spammy content farms from the SERPs. Content farms such as eHow, eZine, Mahalo are effected drastically in their rankings. Now let’s connect some dots! About.com is a content farm. About.com is not effected by farmer update (Not confirmed, just what I am seeing). About.com is ...
London SES: Overview of Day 1Category: All news, Conferences | Комментариев нет |
25 02 2011 |
On Tuesday I was at SES London. I was also at SES for a day last year and I thought that this year was much better in terms of the quality of the presentations and speakers. Hats off to the organising team for making these improvements. The Keynote The keynote was by Jeff Hayzlett, the former [...]
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30 Ways to Optimise Your Site for SpeedCategory: All news, optimization, seo, site speed, speed | Комментариев нет |
24 02 2011 |
* Site speed has been the foremost discipline of website optimisation since even before SEO appeared. In the early days of the Internet, connections were so slow that people jokingly referred to the WWW as the world wide wait. I remember those days. I used to type in a URL and then take a book [...]
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Changing Landscape in Google’s SERPs May Indicate a Shift in RelevancyCategory: All news, Blog, Google changes, google algorithm, matt cutts, pubcon | Комментариев нет |
23 02 2011 |
During Pubcon last November, Matt Cutts asked in his keynote how many SEOs where focusing on the snippet found in the search results and doing Click-Through-Rate optimization. Not too many people raised their hand. Matt grinned and said something to the effect that CTR optimization might be worth looking at. Fact: Google’s search results are what ...
Blaming SEO for Bad Search Results is like Blaming Mechanics for Bad RoadsCategory: All news, blogging, search, seo | Комментариев нет |
21 02 2011 |
* For most people, SEO still is either a complete unknown, magic or the scapegoat for almost everything that doesn’t work on the Web. In particular, bloggers seeking attention, publicity and links love to leverage all the ignorance and prejudice and launch attacks on SEO as a whole again and again. Recently, another popular blogger, [...]
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33 Quora Q&A Resources: get actual ROI out of using itCategory: All news, seo, social media, tools | Комментариев нет |
17 02 2011 |
* The hype of 2011 is Quora, the new Q&A site that attempts to become much better than Yahoo Answers by aiming at high quality replies. Everybody and his mum is on Quora it seems, especially SEO industry leaders like Rand Fishkin or Danny Sullivan. I’m not very active at Quora yet but I watch [...]
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Evidence Google is Ignoring the Title TagCategory: All news, Blog, On-Page Optimization, google, google algorithm, meta description, meta tags, page title, title tag, title tags | Комментариев нет |
17 02 2011 |
_____ UPDATE _____ So it has been shown to me by my personal mentor, D-Patt, that Matt Cutts discusses this in a video a little while back. The last 30 Seconds of the video speaks to me (obviously), and I would assume to many, since I showed my examples to a number of people who hadn’t ...
You may or may not have seen our recent post about the nose hair waxing event at SEO.com. Yes it is just as painful as it looks on the video. And yes that is my wife doing the torture. Which leads perfectly into our subject at hand: How well groomed is your website? While “man-scaping” may ...
Is Your SEO in Good Hands? Response to the JCPenney DisasterCategory: All news, Black Hat SEO, Blog, JC Penney, New York Times, SEO firm, seo companies, white hat seo | Комментариев нет |
15 02 2011 |
David Segal of The New York Times published “The Dirty Little Secrets of Search,” detailing how JCPenney.com used black-hat SEO to get incredible rankings. JCPenney’s SEO firm engaged in anchor-text-based paid links, which are against Google’s terms of service. As many know, paid links can produce significant results, but risking your website rankings may not be ...
30 Efficient Web Tools that Save Time and Make Money for Power UsersCategory: All news, tools | Комментариев нет |
15 02 2011 |
* Web tools are useful when they don’t require a significant time investment to master them or use them. The best tools out there save time and make money at the same time. They don’t even have to deal with time and money like time management or micropayment tools do. They just have to make [...]
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33 Ways to Measure Your Online CompetitionCategory: Advanced, All news, Blog, Competitive Analysis, keyword competitiveness | Комментариев нет |
15 02 2011 |
Brand new websites with huge ambitions often go after the big fish keyword when, in reality, they are sitting in a rusty, row boat with a wooden stick for a fishing pole. Sure it’s possible to reach your goal with your elementary resources, nonexistent tools and skewed understanding of how to catch that big fish, but ...
Is Utah a Hub for the Best SEO Companies?Category: All news, Blog | Комментариев нет |
9 02 2011 |
I was discussing webinars with the SEO team today, when Boyd Norwood, the Director of SEO, interrupted the discussion and asked me if I had seen the latest copy of Website Magazine. He opened up to page 16, which showed the results of the Top 50 Search Engine Optimization Agencies. Website magazine writes, “In the process ...
36 Must-Read Local SEO/Google Places Resources from 2010/2011Category: All news, seo | Комментариев нет |
9 02 2011 |
At the end of 2010, Google propelled local SEO to new heights by not only showing local results for search queries with a local modifier (e.g. [seo london]) but letting local results dominate such queries. Additionally, Google shows local results from Google Places by default, without users even adding a geographic signifier. So when you [...]
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SEO.com Adds Combined Weight of an Elephant [infographic]Category: All news, Blog, Press Release, SEO.com growth | Комментариев нет |
8 02 2011 |
Key partnerships, record sales and high retention rate enabled the SEO company to double its revenue, double its clients, and more than double its staff. SALT LAKE CITY – Ash Buckles settled in to his desk at SEO.com, opened up his laptop and discovered a spreadsheet with an ever-growing list of clients; nearly twice as much ...
How to Avoid Being Labelled as a Content FarmCategory: All news, content creation, google, seo | Комментариев нет |
7 02 2011 |
* Google’s latest algorithm update has been specifically targeting so-called ‘content farms’. Most people probably still don’t know what a content farm, is while some sites may already be affected negatively by this update. So today I want to suggest ways to avoid being labelled as a content farm in order to stay afloat on [...]
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Social Media – Why an SEO background is better than PR!Category: All news, seo, social media | Комментариев нет |
4 02 2011 |
I’m debating on a Who Owns the Social Space event at a social media week in London next week – so I thought it would be a good idea to outline why I think an SEO background is better! Image credit: Flickr Back in 2009 I attempted to write a balanced view on where social [...]
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A Natural Link Profile and Nofollow as a Ranking Factor or SignalCategory: All news, Link Building, Nofollow, google, link profile, seo | Комментариев нет |
3 02 2011 |
SEOptimise link profile on Blekko. Every site owner engaged in SEO has to strive for a natural link profile. Just as you want to have natural-sounding copy on your page without keyword stuffing and other antique spam techniques, so you want to have a link profile that does not look like one powered solely by [...]
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The Ultimate Nose Hair Waxing Event 2011 (Video)Category: All news, Blog, Nose hair waxing, pain, seo | Комментариев нет |
2 02 2011 |
Nose hair waxing. Oh, the pain. As all true Internet marketers should be, we care about how we look and we do something about it. We won’t sit idly by and let the long hours in front of a computer turn us into grotesque creatures. To be good at our jobs, we have to be beautiful ...
Salespeople: the free SEO tool every agency hasCategory: All news, SEO tools, keyword research, ppc, sales teams, search engine marketing, seo | Комментариев нет |
2 02 2011 |
I have been working as a full time SEO Exec for just about a year now and a few things have become apparent in that time, most notably that SEOs love tools and are always on the lookout for that elusive competitive advantage to give them a ranking edge. So it strikes me as odd [...]
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5 Ways To Rank Better TODAY In The Localized SERPsCategory: All news, Blog, Link Building, Local Search, citations, local seo, place pages | Комментариев нет |
1 02 2011 |
Learn how to take advantage of Local SEO in our Local Search Webinar Date: Tuesday, February 8 Register Now About two months ago, Google rocked the SEO world with one of their biggest “local” algorithm changes to date. From this algorithm change, it is easy to see that Google is working really hard to win the ...