Google AdWords Adds Ad Extensions TabCategory: All news, Blog, adwords, ppc, ppc management | Комментариев нет |
24 05 2010 |
On Friday afternoon, the Google AdWords blog annouced an ad extensions tab as an option for PPC campaign managers to view on those campaigns running ad extensions.
For those who don’t know, ad extensions are features that can be added to your AdWords ads. Some of these include Ad Sitelinks, Product Extensions, Video Extensions, Location Extensions, and ...
Using Adwords is Like Dating GoogleCategory: All news, Blog, Pay Per Click, adwords, google, google adwords, ppc | Комментариев нет |
13 05 2010 |
Being in a relationship can be tough. If you use Google Adwords it might feel like you’re dating Adwords, and not in a good way.
Imagine dating a person who remembers all your faults, who places a lot of weight on the first impression and then equally as much weight to every subsequent experience. That can create an ...
Position Preference Bidding: A waste of time?Category: All news, adwords, google adwords, position preference, ppc | Комментариев нет |
20 10 2008 |
It is a PPC truism the ads in the top two positions get too many “curiosity clicks” and tend to convert poorly in comparison to ads lower down the page. I guess the thinking is that people who bother to read past the first couple of lines on the SERP are serious buyers. (So much [...]