SEO optimise

You have trained hard and optimized your content for keywords (SEO basics). You’ve gained respect from your peers (link building), and have battled your competition and fought your way to the top of the search results (queue 80’s training montage). Now comes the championship fight – but it’s not against your top competition. It’s to [...]

The search engine optimization company blasts away the pounds in a fitness competition to claim coveted tech prizes.

SEO.com salesman, Dale Nguyen, sits in a Bod Pod to discover his total body fat percentage.
SALT LAKE CITY – It doesn’t take much to get a team of tech-savvy geeks to trim down and shape up – just [...]

Baidu has been making key changes to their pay-per-click (PPC) system, which has made the search engine more user friendly and more similar to Google. If you want to optimize your PPC on Baidu, take note of these changes:
As of Dec. 1, 2009, Baidu has retired their old PPC auction system, the Classic Edition. [...]

Dave Bascom is selected for his overall leadership and guiding his SEO company to record numbers during the recession.
SALT LAKE CITY – Utah Business magazine named SEO.com president, Dave Bascom, among its 2010 Forty Under 40, a distinction recognizing top Utah “business leaders, tech gurus, professionals and entrepreneurs” less than 40 years old.
“I can’t [...]

2008 was a bright year for Flash as Google and Adobe teamed up to provide flash indexing techniques for better search results. However, two years later and SEOs are still struggling to rank Flash sites high in search engines. Granted, we have lots of proof that search engines do index Flash text, images, and links. But [...]

Three old ladies huddle around a burger with a massive bun and a tiny patty. “It certainly is a big bun.” says one. “It’s a big fluffy bun!” says another. Meanwhile the third stares grumpily at the sandwich and then says, “Where’s the beef!?”

She clearly wanted a real burger — not a bun, not [...]

If you’re new to SEO, you may be wondering how long it takes to get to where the real SEO pros are – speaking at conferences, writing books, running the show. I still don’t know the answer to that one, but from my own short experience, I’ve found it’s better to be really good at [...]

I’ve seen it a hundred times, literally. A customer calls, interested in improving their search engine rankings. They’ve shopped around and they have a good idea of what they need. They may have even tried a few things on their own, with little or no luck. Many of these customers are ready to drop thousands [...]

One of the newest books in print about search engine optimization is “The Art of SEO,” published by O’Reilly and written by Eric Enge, Stephan Spencer, Rand Fishkin, and Jessie C Stricchiola. So what do you get when you pull in four of the most respected people in the SEO business to write a definitive [...]

3 clues of what your site may be missing.
I have a buddy who once had a crush on a girl friend of mine. But in all honesty, he simply did not deserve her due to some bad decisions and a rough personal history. So I found myself trying to explain to him that to be [...]

SEO.com helps bring Seth Godin to a Utah networking event that will send all proceeds to “The Red Cross for Haiti Relief Fund.”
SALT LAKE CITY (Feb. 2, 2010) – SEO.com, a search marketing firm, is sponsoring Startup Princess to bring renowned author, speaker and marketer Seth Godin to a fundraising luncheon Feb. 12 at the [...]

This time of year is when most people reflect on their lives, where they’re at and where they want to be in the future. It’s also a time to reflect on the good things in their lives. I thought of a list of SEO things to be thankful for.

You know what SEO is! You’re already [...]

In my previous work experience, I designed and created pages and graphics for a company’s intranet. In this context, SEO practices were not number one on my list of priorities. Adding a few keywords to help the internal search engine sort through the pages was enough.  Coming to SEO.com from this environment has been eye-opening [...]

Last night SEO.com hosted a live Tweet-up and #gno party. It was a lot of fun. We had a full house, kept the Twitter-feed busy with SEO tips, and website owners all over the country joined us via Twitter and Ustream.
We would like to thank Jyl Pattee with www.momitforward.com, Clark Winegar with Mustache Power, the [...]

The Internet marketing company follows up a record year by hiring vice presidents of marketing, sales and finance.

From left to right: Grant Chandler, Rod Lee, and Chris Knudsen.

SALT LAKE CITY (Jan. 12, 2010) – SEO.com starts 2010 the way it ended 2009: with rapid growth. The SEO firm bolstered its numbers with three new, high-profile [...]

In the Land of Mordor where the Shadows lie.
One Ring(CMS) to rule them all, One Ring(CMS) to find them,
One Ring(CMS) to bring them all and in the darkness bind them
In the Land of Mordor where the Shadows lie.
Recently I worked with a fellow employee on implementing SEO site optimizations for several clients. To our [...]

Disclaimer: these predictions are not entirely the belief of SEO.com as an organization, or the people that work for SEO.com. These predictions are speculated and completely FUN, and more importantly, if you look hard enough between the lines, you’ll find some good “nuggets” for the upcoming year’s social media strategy.
Feel free to view Part 1 [...]

I was first introduced to #gno on Twitter (Girls/Guys Night Out) by stumbling upon a gno hash tag. (For you non-twitter users, a hash tag is this sign: #.) I was curious, so I decided to follow the conversation. This chance encounter turned me into a faithful #gno attendee. As a mommy blogger, I have [...]

I love looking forward to the upcoming year, and trying to guess what this New Year may bring. For this reason I have decided to write a few “fun” posts on 2010 predictions in two areas: search engines, and social media.
Already there have been strong and well-researched predictions from industry leaders like Rand Fishkin. You’ll [...]

A lot of people have made a New Year’s resolution to lose weight in 2010. For website owners, you might have made a similar commitment to lose some undesired thing: your high bounce rate. To make this type of resolution come true, first you need to understand what causes a visitor to bounce from your [...]

Today I wanted to take some time to talk about link building with relevant sites. I wanted to start off with a couple of questions, concerns, or push back that we tend to get from clients and people who just don’t understand link building. One of the things that I am told by clients is [...]

Almost everyone on the planet has heard of Twitter, but many businesses do not understand how or why they should be using Twitter.
1- Use Twitter to monitor the conversations about your business. Every business owner knows that word-of-mouth can have an impact on a business, good or bad, and the bad can spread like [...]

It is that time of the year again. You can feel it in the air and see it everywhere you go. The lights are on the neighbors’ houses and the stores are getting more and more crowded as we get closer to the 25th. For children, Christmas is a magical time where they dream every [...]

As I write this, I’m fuming about pet peeves. It’s been one of those weeks where it seems fate, the universe, or whatever, is barraging me daily with its pet-peeve arsenal.
And the pet-peeve thing reached its peak this morning when I got my oil changed. They told me it’d take a half hour. Two hours [...]

The title of this video post might get me in trouble because it might be a little bit misleading; but by purchasing “established” INDUSTRY RELATED websites and setting up a permanent 301 redirect to your main domain, you can quickly build authority and link equity. Enjoy the video!

For those of you who would rather read [...]

Not only are we amazing SEOs, we are also singers, songwriters and performers. Enjoy our Broadway production below.

Christmas comes just once a year, but terrible websites can be found all-year long! When it comes to SEO-friendly web design, here are a few practices that will have you asking Santa Claus for a new webmaster this Christmas. Feel free to sing along! (I would be amazed to see someone actually put this [...]

I am a blogging expert. There probably isn’t a soul around that knows more about blogging. How did I become so advanced? By starting a “Mommy Blog” a month ago. I figure after posting eleven entries, I probably know all there is to know.
OK, maybe not. But as a new blogger, I have learned a [...]

The best Internet marketing strategies of 2009 revolved around establishing credibility and targeted exposure. The search engine optimization company says similar tactics will work in 2010.
SALT LAKE CITY — In response to an eMarketer.com study stating that businesses will spend up to 75 percent more on Internet marketing this holiday season, SEO.com – a [...]

One of the things I have tried time and time again to impress on sales and business development people who have worked for me over the years is this:
Professional communication = credibility!
The other day I had a call come in from an unknown number so I let it go to voice mail. When I got [...]