SEO optimise

When it comes to marketing your business online, many small businesses have no idea where to start. Chances are, they have heard of SEO, PPC, Social Media, etc, but it’s confusing and they just don’t have the time to learn how to do it. My post today is to show small business ... Read more

    To be honest, from my school days of using Google right up to today, the search engine giant has not once stopped impressing me. From its algorithmic updates ...

© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. A Collection of 47 Helpful Google Search Operator Queries

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* Like most people, SEO practitioners reflect on the past year and attempt to improve their skills in the new year. If you haven’t made up your mind what exactly ...

© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. 30 SEO Resolutions for 2012

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We are constantly asked what people can do to optimize their YouTube videos as well as their channel. In this post I am going to outline how to optimize and create titles. I am not going to get into content creation, how to make videos in this post, or other optimization tips. ... Read more

In recent months, Google has made a distinct effort to publicly communicate the small changes they have been making to their algorithms.  In a bid to appear more transparent, Google ...

© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. What Signals Are Google Sending About Image Search?

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Whatever your source for data, the healthier the amount the better. In our first post we looked to Google Webmaster Tools for our source to build from. Today we’ll use Google Analytics. Our goal will be to quickly identify long tail clusters of value. Referring Keywords If you are doing SEO right, ... Read more

You’ve probably heard by now that Google announced the roll out of social search yesterday, dubbed ‘Search, Plus Your World’. There has been vast speculation about Google’s motives, with the ...

© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. How Google Search Plus Your World Will Impact SEO

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Most of my holiday vacation was spent resting, visiting with family, and reflecting on the past year. I thought about my accomplishments, failures, and intentions. I beat myself up for not blogging enough and wondered what changed from previous years. Several reasons I didn’t blog: A change in my responsibilities forced me ... Read more

Last year, during a chat with one of the @seoptimise twitter followers, they mentioned a post on SEJ about how it is a myth that bad links can get your ...

© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. How we Identified and Rectified Malicious Linking

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Not too long ago I needed to hire a lawyer. As I looked at different attorneys in the area I turned to Google Maps to find which ones had the most reviews and most positive reviews. Although I could have done a basic search in Google I find that when looking for ... Read more

Link building is a critical part of most SEO campaigns. If you have a solid strategy to obtain legitimate links from relevant websites, you’re adding value to the web and typically, raising your rankings within the search engines in the process. On the other hand, if you’re link building to sketchy websites for the ... Read more

It’s that time of year again, where everyone is starting to think about which UK search conferences and events to attend. So for 2012, I’ve put together a conference calendar ...

© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. UK Search Conference Calendar – 2012

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Sure, Google may account for 70% of all search traffic, but that doesn’t mean it’s that high for your client and their target market. There are times when the search engine of choice for your customers will be Bing. A client asked if it would be worth investing time and focusing efforts ... Read more

Running an SEO project smoothly and effectively requires juggling many skills:  creativity, proactivity, effective time management and organisation, to name just a few. But I would argue that one of ...

© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. 5 Ways a Client Can Sabotage SEO

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Using everyday conversations to gain natural backlinks In my career as a journalist, I’ve had the opportunity to cover breaking news events from around the state of Utah. In the summer of 2010, a major oil pipeline developed a leak, forcing more than 20,000 gallons of oil into Salt Lake City’s Red ... Read more

As the new year begins and the economy continues its slump, we at SEO.com are grateful for the growth we experienced in 2011. Our growth is measured in various ways -revenue, client base, customer satisfaction, etc – but what really sets us apart are the awesome employees that contribute to our success. ... Read more

"What's the best WordPress SEO plugin?" I'm asked that question all the time, and recently took part in a debate discussing which plugin is best. I decided to draft a features list comparing the top three most downloaded SEO plugins to get a better picture of what each plugin has to offer, ... Read more

So I started writing a post titled 4 Ways to a Worthwhile Keyword List and quickly realized it was far too lengthy. Thus, you are now embarking on post one of a four-part series. Each post will discuss different processes to locate valuable keywords and how to lay them out in a way ... Read more

The web is comprised of information; or content. Every web page online is a living document of information that contains a specific piece of information with an intended purpose. Search engines crawl and index pages that are unique and provide value to their visitors. For example: a publisher writes content for a user ... Read more

A 404 page shows on a user's screen when they reach a page that doesn't exist on the website. This can happen when they reach a page that was deleted, clicking a broken link, or typing the wrong URL. More than likely you've encountered a few humerous 404 pages in your web ... Read more

Blog comments:  quick link building win or spam-tastic black hat method you wouldn’t touch with a barge pole? I wanted to find out what the general consensus was on this ...

© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. To blog comment or not to blog comment? 65% say YES to blog commenting!

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3. blog

This month I reached my official one year tenure as an employee of SEO.com. During the past year, there have been many notable and industry changing events, so much that I could go on for pages and pages. I have chosen 7 that have affected me and those around me. Included is ... Read more

SEO and PPC should be considered children of the same parent: search marketing. Their strategies should be considered together for best results. There is some debate in the industry if running PPC and SEO can cause cannibalization of traffic; and there have been studies suggest both a positive and a negative result. You ... Read more

2011 was a big year for social media. We saw continued growth of sites like Facebook and Twitter, as well as the introduction of Google+. Many businesses continued the adoption of using social media as part of their marketing strategies, and now we are seeing the the early stages of what the ... Read more

Social bookmarking is a way for people to tag, share, organize, store, and search for useful links online. Instead of saving sites as bookmarks or favorites in your browser, you compile them online into a website you can reach from any computer. These bookmarks reference noteworthy links and can be private, public, ... Read more

* Sharing is the key activity when it comes to proper social media participation and beyond. When you don’t share anything on the web today, you can’t compete with those ...

© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. 36 Social Media Sharing Resources for Business People

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Blogging on a regular basis is vital in helping to develop a strong online presence. With some effort and well researched blog posts, you can take your blog from zero to hero. One of my great friends, Dan Bischoff from Lendio, wrote a great post over on the Raven Blog on how ... Read more

Hi SEO.com followers,  My name is Ty Kilgore and today I’m going to be answering the question;  How do I Rank in Local Search or how do I rank in maps? Local SEO is that something that has really taken off in the last year to year in a half.  The search ... Read more

Sometime last month, my friends and I did what most people do on a Friday night. Yes, we went out to blow off some steam and in the process, popped ...

© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Small Business Owners! 6 Quick Ways to Help Your Customers Help You

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Bing Webmasters Tools are a set of tools made available to a site’s webmaster by Bing, allowing you to see how Bing sees your website.    Bing Webmaster Tools provides you access to the following data: How often Bing has crawled your site Problems Bing found while crawling your site such as Malware ... Read more