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The Community Participation Pyramid courtesy of Jakob Nielsen’s Alertbox
In this week’s Twitter column I want to debunk a myth that gets spread by the likes of CNN Money and Mashable. Roughly it states that Twitter becomes more of an RSS reader than a real social networking venue due to “only” 27% of Twitter users being [...]

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<!--Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter.-->Study: Twitter Users 3 Times More Active than Average Social Media Users

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This week’s Twitter column is about a very intriguing survey by Neicole Crepeau. She surveyed 336 Internet users asking them several questions about their Twitter usage and perception. The most note-worthy finding is that most of those who have quit Twitter did it out of boredom.
At the same time these people didn’t use Twitter in [...]

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<!--Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter.-->Survey: People Who Quit Twitter Out of Boredom Haven’t Tried Hard Enough

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Twitter and nofollow is the topic of this week’s Twitter column: While even Google who has introduced, along with other search engines, the nofollow attribute to combat spam a few years ago does not propagate the use of it anymore, Twitter went nofollow big time just recently. What does this mean?

Twitter distrusts everything you [...]

© SEOptimise - Thinking of attending SMX London in May 2010? get a 15% discount code!

<!--Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter.-->Nofollow: Twitter Now Distrusts Everything You Say

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We’ve covered the importance of Google Buzz and we offered a list of Google Buzz tools and resources. The list also contained some ideas about the SEO impact of Google Buzz.
This time I’d like to focus on that: Google Buzz SEO or more accurately on the actual ways to use Google Buzz for SEO & [...]

© SEOptimise - Thinking of attending SMX London in May 2010? get a 15% discount code!

<!--Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter.-->10 Ways to Use Google Buzz for SEO & SMO

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Welcome back to our weekly Twitter column. Last week I hailed Twitter crowdsourcing and suggested some ideas on how to motivate your peers to participate in your blog postings.
It worked very well in my case, the SEO FAQ I asked you to steal. Many readers and Twitter followers have taken part in the whole process. [...]

© SEOptimise - Thinking of attending SMX London in May 2010? get a 15% discount code!

<!--Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter.-->Twitter Crowdsourcing Da Capo: Best of SEO FAQ Thievery

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Crowd by victoriapeckham.
Welcome back to the weekly Twitter column. Ever since I’m on Twitter I’ve tried to get as many people to participate spontaneously in writing my posts or rather compiling my lists. I always seek contributions for my “30 something” flagship posts. The appropriate term for these kind of participation is crowdsourcing.

Many people contribute [...]

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Twitter Crowdsourcing How to

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A trending topic on Twitter today is Robin Hood Tax – with plenty of support for RobinHoodTax.org.uk’s excellent video featuring Bill Nighy:

The idea behind this is that “A tiny tax on bankers that would give billions to tackle poverty and climate change, here and abroad”.
So far, this very well-thought out social media campaign has generated:

1,889 [...]

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Robin Hood Tax – Can a Social Media Campaign & Bill Nighy Influence the UK Government?

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Image: Happy Beaver by stevehdc.
Welcome back to the weekly Twitter column. Yesterday many people on Twitter cried out in outrage about a misled tweet from @vodafoneuk – in it some apparently tweeting under the influence employee made a badly spelled comment about the hygiene of homosexuals.
Then the person also threatened to hunt for beavers!
This [...]

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VodafoneUK NOT to Hunt Beavers!

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To be honest: I hate all the Apple hype. I hated it on Digg and I hate it on Twitter as well. Twitter has been flooded with iPad tweets in such a manner that you can’t find the real news anymore.
The real news this week for us is that Twitter changes its recommended users list. [...]

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iPad, iPad, iPad!!! No, Just Kidding. Twitter Recommends Users Algorithmically. A New TwitterRank?

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Many businesses don’t think SEO is difficult, and they are right. It’s not rocket science, but it does require applied strategy, testing, and a lot of patience. Faced with the choice of going all out SEO (in or out of house), or putting it into the hands of a few part-timers to cut costs, some [...]

This week’s Twitter column comes a day late. I think it doesn’t matter when I post my weekly Twitter post. The important fact is that I do at all and the the quality of the post makes it worth reading. So from now on I won’t be that exact anymore. The weekly Twitter column will [...]

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Twitter Arrests Become Commonplace

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This week the Twitter Friday column expands as a major Twitter SEO topic is on our agenda. Last week Technology Review published an article titled “How Google ranks tweets“.
In the TR article leading Google engineer Amit Singhal explains ranking factors for tweets.
Some of the ranking criteria are quite clear and obvious while others remain fuzzy [...]

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Twitter SEO the Tiger Woods Way: How Google Ranks Tweets

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Ford F 150, the biggest Twiter client yet. Image by selfhatingotaku.
Twitter Friday is alive and kicking! Welcome back in 2010! The column paused for two weeks in a row simply due to the holidays taking place both on a Friday. Many people didn’t tweet during the Holiday season anyways so it wasn’t that bad, was [...]

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Ford Cars & Drive by Tweeting

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Image: Life in the Fast Lane by t3ermin4t0r.
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We all love the fast life of the SEO industry, don’t we? Each day is a challenge and the sheer diversity of tasks makes this profession so refreshing. As we have to deal with a plethora of developments, hundreds of ranking factors and daily breaking news which can [...]

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30 Fast Life SEO Tactics/Techniques for 2010

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I was first introduced to #gno on Twitter (Girls/Guys Night Out) by stumbling upon a gno hash tag. (For you non-twitter users, a hash tag is this sign: #.) I was curious, so I decided to follow the conversation. This chance encounter turned me into a faithful #gno attendee. As a mommy blogger, I have [...]

Creative Commons image by ahisgett
No matter if you like it or not when the old year fades away and the new year arrives most of us think about the past and the future.

Was it a successful year?
Where did we succeed, where did we fail?
Which of the mistakes do we want to overcome next year?

Most people [...]

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20 SEO New Year’s Resolutions for 2010

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Christmas isn’t Christmas without someone butchering a much-loved song to make a marketing point and this year it’s our turn. Brace yourselves for the SEOptimise Twelve Days of Christmas Special…

Image credit: krisdecurtis
On the first day of Christmas, my SEO agency gave to me, one golden rule

SEO is an ongoing effort

On the second day of [...]

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The 12 Days of Christmas – SEO Agency Edition

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Why does the “Iranian Cyber Army” use the red star, a communist symbol from the soviet era?
It’s Twitter Friday again! Welcome back to my weekly column. Apparently Twitter or rather its DNS got hacked. DNS is that little thingy that assigns real Internet addresses (like Twitter.com) to those so called IP addresses or rather numbers [...]

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Who Has Hacked Twitter? Probably not Iranians, Hackers or Iranian Hackers

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In this week’s Twitter Friday column I want to dissect the news that Twitter traffic is dropping for a few months in a row. Is it true?

Well, in case you rely on Compete.com data only you will probably say yes. Compete.com is quite reliable but also known to measure US traffic. They rather count the [...]

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Twitter Traffic Down or Not? In the US Yes, Elsewhere Rising

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Today we have launched a free white paper, Business Guide to Blogging – this looks at how businesses can promote themselves using blogging, funnily enough. All you need to do is click here to download the guide in PDF format.
Here’s my introduction to the guide:
“The SEOptimise blog began as a way of marketing our search [...]

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Download Our Free Blogging Guide for Business White Paper

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In today’s weekly Twitter Friday column I want to compare the 3 most common retweet buttons for WordPress blogs. A retweet button is a button that not only retweets the particular post it was clicked one but also displays how many people tweeted that link: On click these buttons also lead to a list of [...]

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3 Retweet Buttons for WordPress Blog Posts Compared

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Biz Stone by Joi
In case you don’t read my Twitter Friday column regularly let me say it again: I’m always quite enthusiastic about the way Twitter embraces business users. There is no other social media site that makes me as comfortable while using it.
This week Twitter co-founder Biz Stone announced paid premium accounts for [...]

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Twitter Friday: We’re Not for Sale but Our Accounts Are

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Google Trends for Tumblr, Digg and StumbleUpon
Last year I made about 30 predictions on Web trends for 2009. Many of them came true, others, of course, did not. Still even in those cases the ideas from the Web trends list were useful. Even those trends that disappeared from the radar or haven’t got main stream [...]

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30 Web Trends to Watch in 2010

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Around 5 years ago I read the book Who Moved my Cheese. It’s a very simple, short story about the different methods of dealing with change. I’ve recently re-read this, (it only takes about an hour so I’d definitely recommend reading if you haven’t already) – but I realised that there’s a lot which can [...]

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7 Reasons Why You Need to Deal With Search Engine Marketing Change

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A few months ago I wrote for the first time about the new internal retweet feature on Twitter. I didn’t like it. Now it turns out as the feature is being gradually rolled out that seemingly most people don’t like it. So this time I won’t annoy you with another “it sucks” post I will [...]

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Twitter Friday: Do the New Retweets Suck? How to Fix Them?

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Protection 4 is a Creative Commons image by Jasmin Cormier
The white hat vs black hat discussion in SEO often misses one point. It’s not always actually about what color your hat is or how “un/ethical” your practices are. It’s about how SEO is viewed by others.
Decision makers in search and social media rarely take a [...]

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10 Resources: SEO Going Underground Again

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So I was down in Vegas for a 3-day conference, staying at the Hilton Hotel. I am pretty big into fitness, so I woke up early the first morning and headed over to the spa/workout room. Lo and behold, there was a $20 charge to use the facility!? I was incensed, and also pretty out [...]

Last month, my wife and I jumped on a plane out of Salt Lake City and headed toward what my wife refers to as “the most magical place on earth,” Walt Disney World. Why were we going when we don’t have any kids? I can promise you it wasn’t because of all the wonderful childhood [...]

In the recent past we have been made believe that the sheer number of tweets mentioning a link is the measure of popularity on Twitter. I don’t speak about popular users here. I mean popular items or tweets.
Twitter is neither Digg nor Google so measuring tweet popularity based on links is just half of the [...]

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Twitter Friday: What’s Really Popular on Twitter?

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I’ve been intrigued with video marketing and video optimization for almost two years now. That is why I attended a session yesterday called “Best Practices: Video Creation, Integration & Marketing”.
There were three really great speakers, but one of them, Gregory Markel from Infuse Creative, had some awesome information about ranking factors in YouTube.
Since video marketing [...]